No matter what your hobby is, there’s always a mobile app for that. That said, there are applications for shopping, playing games, singing, watching videos, and writing blogs. If you visit the android and iOS app stores, you will find thousands of other mobile applications. It’s a competitive business. That said, you should acquire an edge by composing an impressive mobile app development proposal.
A mobile app development proposal is a document that developers devise to promote their application. Through this proposal letter, they can request and negotiate a partnership or sponsorship. The purpose of this paper is to attract potential clients to purchase the mobile application. A business proposal is a complex document that involves a lot of necessary segments.
Planning a proposal is a dragging process. There are numerous things that you should take into account and influential factors that you need to consider. All the efforts that you put into developing your application will lead to the moment when the prospects will give their answer. To hear their sweet “yes,” follow these steps.
1. Think Up a Gripping App Name
The name of your application would go on the title page of your proposal. That said, it will be the first thing that the readers will be able to see. As much as possible, keep your app name relevant to its nature and purpose. For example, the application Shopee will already give you an idea that it is for shopping once you hear it. If you are developing a game, then you should make its name engaging enough to attract gamers. If you have developed games in the past, include brief information about them in your project portfolio.
2. Compose an Engrossing Cover Letter
Just like how bookworms judge the quality of a book by reading the synopsis, your prospects will do the same to your proposal letter. Although in this situation, instead of the book synopsis, they will read your cover letter. In light of that, you should hook the prospects and make them anticipate the content of your whole mobile app proposal.
3. Structure Your Proposal
Although a proposal is one document, it includes a lot of necessary segments. Each page of your business proposal can influence the decision of prospective clients. So it is essential to research the definition and the function for each of them. Make sure you also follow the appropriate order and organization. To help with this, you can fill in a blank outline first to decide the flow of your proposal. There are sample pdf templates of it online. Prioritize supplying enough and specific information about the features of your application in your executive summary.
4. Include a Cost Management Plan
The procedure that deserves your utmost attention is generating the cost management plan for your mobile app project. This management plan involves a lot of careful calculation and estimation. One mistake can topple down the interest of the clients. In addition, this plan also has a lot of elements that you should consider. Take time to brainstorm about the pricing of your iPhone or Android app.
The first thing to do is decide the path and the direction you would take in developing the application. After doing this, you should research your target market and update yourself regarding the current trends and interests. The next step is to consider devising a marketing strategy based on the data that you have.
Your project proposal should have the following in order, the title page, your portfolio, a cover letter, table of contents, executive summary, business description, market and competitor analysis, and a budget plan. Despite that, you can tailor your document for the particular project or business you are proposing. Some parts may not be necessary for other business ventures.
Your essay in the cover letter should start with a sentence that would hook the readers. The most necessary characteristic of a cover letter is it should be brief and concise. In this letter, you should convince the prospects why they need and therefore should consider your proposal.
An effective proposal letter would plant the thought “this is what I need” in the mind of your clients. In these modern times, people find it hard to let go of their phones. Your prospects would take advantage of this, and you should take advantage of that. Seal the deal and sell your mobile application with a mobile application development proposal.
